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Terms of Service

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These Terms of Service ("Terms") are an agreement between you and Hooklander ("we", "us"). They govern your use of Hooklander, including our website, the app at https://hooklander.com, the pages we host for you and related support (the "Service"). By creating an account or using the Service, you agree to them. If you accept these Terms for an organization, you confirm you are authorized to do so, and "you" means that organization.

These Terms include our Privacy Policy, Acceptable Use Policy, AI & Your Content page and Ownership, Cancellation & Refunds policy. If they conflict, these Terms control unless one of those documents expressly says otherwise.

1. Who can use the Service

The Service is for business and professional use. You must be at least 18 and able to enter into a binding contract. You may not use the Service where the law, including sanctions and export control laws, prohibits it.

2. Your account

Keep your account information accurate and your email address current; we send important notices there. Keep your password confidential. You are responsible for activity under your account, and workspace owners are responsible for the members they invite. Tell us promptly at support@hooklander.com if you think your account has been accessed without permission.

3. Free trial

New workspaces start with a 7 days free trial. No payment card is needed. Trial allowances are smaller than paid allowances and cover the whole trial, and trial pages show a small "Made with" badge. When the trial ends, AI generation and publishing pause until you choose a plan. Your drafts are kept, and we never charge you automatically when a trial ends.

4. Subscriptions, billing and taxes

  • Paid plans are billed monthly, in advance, in US dollars, through Stripe. Current prices and allowances are on our pricing page. We do not receive or store your full card number.
  • Subscriptions renew automatically each month until you cancel. You can cancel at any time from your billing settings; cancellation takes effect at the end of the period you have paid for.
  • You can change plans from your billing settings. The price and any amount due are shown before you confirm.
  • Prices exclude taxes unless stated. You are responsible for applicable sales, use, value-added and similar taxes, which we may add to invoices where we must collect them.
  • We may change prices for future billing periods. We will email you before a change applies to you, and you can cancel before it takes effect.
  • If a payment fails, Stripe retries it and we email you. What happens to your pages meanwhile is described in our policies.

5. Refunds

Monthly plans are not prorated or refunded for partial months, except where required by law. If you believe you were charged in error, contact support@hooklander.com. See our Ownership, Cancellation & Refunds policy for details.

6. Plan allowances and fair use

Each plan has stated allowances, such as AI page builds, AI section edits, published pages, monthly visits, custom domains and team members. No plan is unlimited. Monthly allowances reset on the 1st of each calendar month (UTC). When you reach an AI allowance, those AI features pause until it resets or you upgrade; manual editing keeps working. When you reach your published page limit, unpublish a page or upgrade to publish another. Live pages are never switched off for exceeding visits. We will email you, and if you stay over the allowance we will ask you to move to a plan that fits.

We may limit activity that threatens the stability or security of the Service or is designed to get around allowances, such as scripted use, sharing an account between unrelated businesses, or opening repeated trials.

7. Your content

"Customer Content" means what you and your team add to the Service or create with it, including offer details, briefs, instructions, uploads, page copy (including AI-generated copy), saved templates and leads collected through your pages.

  • You own your Customer Content. We do not claim ownership of your pages or what is on them.
  • You grant us a worldwide, non-exclusive, royalty-free license to host, store, copy, process, render, display and transmit Customer Content only as needed to provide, secure and support the Service. This includes publishing your pages, delivering leads where you direct, and sending relevant content to our AI providers to generate the copy you request (see AI & Your Content). The license ends when the content is deleted, apart from limited backup copies and copies the law requires us to keep.
  • You confirm you have the rights needed to use your Customer Content and grant this license.
  • We do not use your Customer Content to train AI models.

We own the Service, including its software, templates and designs. You may use our templates in pages you build with the Service, including pages you export. We may use feedback you send us without obligation to you.

8. Your responsibilities

You are responsible for your pages and how you use them, including:

  • the accuracy of every claim on your pages, and having evidence for claims that require it;
  • the disclosures your pages need, such as affiliate relationships, "Advertisement" or "Sponsored" labels, and material connections under rules like the FTC Endorsement Guides;
  • complying with advertising, consumer protection, privacy and anti-spam laws in every market you target;
  • complying with the rules of the affiliate networks, merchants, ad platforms and traffic sources you use;
  • reviewing all AI-generated output before you publish it;
  • the tracking code you add, and the privacy notices and consent your pages need (see our Privacy Policy).

Our help content is general and educational. It is not legal advice.

9. Acceptable use

You must follow our Acceptable Use Policy, which lists prohibited content and conduct and explains how we enforce it.

10. AI-generated content

The Service uses third-party AI models to write and suggest copy. AI output may be inaccurate, incomplete or unsuitable for your market, even with the safeguards described on our AI & Your Content page. You decide what to publish. We do not guarantee any results, including traffic, ad or network approvals, conversions, sales or earnings.

11. Third-party services

The Service works alongside services we do not control, such as ad platforms, affiliate networks, merchants, trackers and automation tools. Their own terms apply to your use of them, and we are not responsible for their availability, decisions (such as ad disapprovals or account bans) or handling of your data. Compatibility through standard URLs, postbacks or webhooks is not a partnership or endorsement.

12. Availability and changes

We aim for high availability, but we do not guarantee that the Service or your published pages will be uninterrupted or error-free. We may carry out maintenance and change or remove features, giving reasonable notice where practical if we remove a significant part of a paid plan. Keep your own copies of important content; our policies explain how to export it.

13. Suspension and termination

You may stop using the Service and cancel at any time. We may suspend or terminate your account, a workspace or individual pages if you breach these Terms or the Acceptable Use Policy, if payment remains overdue after the grace period in our policies, or if we must do so to comply with the law or protect the Service, customers, page visitors or others from harm.

Where practical, we will give you notice and a chance to fix the problem first. In serious cases, such as phishing, malware or clearly illegal content, we may act immediately. What happens to your pages and data afterward is described in our Ownership, Cancellation & Refunds policy. Sections 7 and 14 to 18, and any others that by their nature should survive, continue to apply after termination.

14. Disclaimers

To the fullest extent permitted by law, the Service is provided "as is" and "as available". We disclaim all warranties, express or implied, including implied warranties of merchantability, fitness for a particular purpose, title and non-infringement, and any warranty that AI output will be accurate or that the Service will meet your requirements or produce any particular result. Some jurisdictions do not allow certain disclaimers, so some of these may not apply to you.

15. Limitation of liability

To the fullest extent permitted by law, we will not be liable for indirect, incidental, special, consequential or punitive damages, or for lost profits, revenue, commissions, data or goodwill. Our total liability for all claims relating to the Service or these Terms is limited to the amounts you paid us for the Service in the 12 months before the event giving rise to the claim. These limits do not apply where the law does not allow them, such as liability for fraud.

16. Indemnity

You will defend, indemnify and hold harmless Hooklander and its officers, employees and contractors against claims, losses, damages, fines, penalties and costs (including reasonable legal fees) arising from your Customer Content or pages, your breach of these Terms or the Acceptable Use Policy, your violation of any law or third-party right, or your use of third-party services through the Service. We will tell you promptly about any such claim and cooperate reasonably with your defense.

17. Changes to these Terms

We may update these Terms. If a change is material, we will notify you in advance by email or in the app. If you keep using the Service after a change takes effect, the updated Terms apply; if you do not agree, cancel before then.

18. Governing law and disputes

[GOVERNING LAW AND VENUE — TO BE COMPLETED]

Before starting formal proceedings, please contact us at support@hooklander.com so we can try to resolve the issue informally.

19. General

These Terms and the documents they include are the entire agreement between us about the Service. If any part is unenforceable, the rest remains in effect. If we do not enforce a right immediately, we have not given it up. You may not transfer these Terms without our written consent; we may transfer them as part of a merger, acquisition or sale of assets and will notify you. Neither party is liable for failures caused by events beyond its reasonable control. We send notices to your account email; you can send notices to support@hooklander.com.

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